Conviva Leadership
In the news
Viewers of OTT video streaming services are now more concerned about the quality of experience (QoE) they receive than how much content they can access.
That’s according to Conviva, which runs a real-time ‘big data’ processing platform that diagnoses and optimises video quality for media companies and online service providers in 180 countries around the world.
“It used to be that the number one thing people cared about was the size of the content library,” says Conviva’s VP of Marketing, Simon Jones. “The dominance of that preference has slipped a little bit to the point where [the research] told us that quality of experience was the first thing they were concerned about.”
