MEDIA PIPELINE & DELIVERY
Regional Application Launches
BUSINESS IMPACT
Identifty and prioritize critical product issues for new launches
An APAC media company was able to easily prioritize where to spend product optimization resources before launching into new regional markets, saving valuable time and resources in securing a successful launch.
Business Problem
Introducing your OTT service into new geographic regions? You’re going to need a way to prioritize the key devices to support for each new country…and which devices to deprecate support.
Conviva’s Solution
Ensure effective expansion in new geos, optimizing video delivery for the specifications of each region. Drill down by device type in region to analyze streaming performance across devices currently supported to identify key areas of improvement by device type when launching into new markets.